Run your team next to the numbers it moves

Plan work, track tasks and run experiments in the same app that holds your revenue and cash position. Milestones carry an owner and a time zone, relative dates shift together when the start date moves, and a health sweep checks every launch page before the date arrives. The countdown to launch day sits beside the numbers the launch is supposed to move, registrations and buyers by source and partner with refunds subtracted, and the pace against your target, so priorities stop being a matter of opinion. A Leads tab keeps the people you plan to reach personally, warm leads, alumni and champions, each with an owner, a status and the touches you log.

Plan work as tasks on each project, then start each day from My Week, a personal agenda that gathers your tasks from every project into overdue, today, and the days ahead. Comments and @mentions keep the discussion on the task itself, and a Watching tab follows the work you care about without being assigned to it. When a task is assigned or completed, the right person is notified automatically.

Set up a duty once, weekly through yearly, and it turns into a real task on schedule, flowing through My Week, digests and Slack like everything else your team does. Tie a duty to a launch and it only creates tasks inside the launch's window, between two milestones or while a phase runs. If a day gets missed, the engine catches up on its own. And instead of a ping per item, each person gets one daily digest per project covering everything due or overdue.

Keep a register of the tools, accounts and domains your business runs on, each with a named owner, so nothing lives only in one person's head. Renewal dates are detected automatically, and alerts escalate at 30, 14, 7 and 1 days before a domain lapses. SSL status is checked too, and domains you opt in are uptime-monitored with incident stats.